Who Can Fall In Love After Being Reborn? Chapter 749

Chapter 749 Sniper Are you hungry?

In 2015, Pintuan shifted part of its business focus overseas, which was viewed by the outside world as being restricted by Alibaba.

Enterprises need growth points, and entering overseas markets is both expansion and avoidance.

During the year when group-building companies deliberately avoided fighting, Alibaba launched an all-out attack and targeted it from multiple angles, and indeed it ate up part of the group-building market.

Among them, the most rewarding thing is whether you are hungry or not.

In this sniper war with no gunpowder and only undercurrents, Hungry has reversed the previous decline and its market share increased by 11%.

Eleven percent doesn't sound like a lot, but it's still a huge amount in the national market.

Zhang Xuhao is very excited.

Although he has been suppressed by Jiang Qin in recent years, his ambition has not diminished.

Because there is a saying that goes, it is better to laugh louder than to laugh longer.

So after discovering that the effect of sniper warfare was so outstanding, he immediately notified the upstream supply chain to expand quickly to ensure greater results after the year.

Hongrun Supply, in line with the market trend, used price reduction policies to attract partners in the group supply chain. It really tasted the sweetness, so after receiving the notice from Hungry Bu, it immediately began to expand.

But this year, everything was quiet and nothing happened.

This is equivalent to someone telling you that there will be a war next year. If you hurry up and recruit troops this year, you may be able to become the king.

When the time comes to conquer this world, you and I will share the glory.

As a result, the battle was delayed, but the camp was already full of soldiers who needed food.

At the end of August 2016, the utilization rate of the expanded warehouse of Hongrun Supply Chain was only 26%, and half of the fleet had nothing to do.

Park security guards pull idle drivers away all day, playing mahjong during the day and dancing in the square at night.

There are no more monsters and you have a bunch of Ultraman to make a living?

How can capitalists endure this?

Duan Hong has average abilities and poor vision. He doesn't know why Alibaba suddenly stopped sniping the market, so he has been watching the Art of War at home recently.

In ancient times, it was said that the winner is the king and the loser is the enemy. The victor needs to take advantage of the victory and pursue it.

Seeing that I have the advantage, what does it mean to cease all activities?

It's just that he really misjudged the situation.

2015 can indeed be seen as everyone surrounding the group. There are constant negative voices in the market, predicting that 2016 will be a period of weakness for the group. However, this year, the group suddenly turned around and one person surrounded everyone.

Chinese is really interesting, I can speak everything...

In the evening, the sun is sinking in the western sky, and the sunset is spreading across the sky. It's time to have dinner before you see it.

Jiang Qin led his two little cuties who were eating ice cream up the escalator and arrived at the fourth floor of Wanzhong Mall.

The little rich woman is a girl who is a foodie, and Jiang Ainan has also inherited this character. The two rich women from the Jiang family, one big and one small, can't move around in the food city. One wants to eat, and the other wants to eat.

Wang Haini and Gao Wenhui are following behind. Don't ask, asking is just a waste of money.

While waiting for the food, Wang Haini was checking out the cool and handsome brothers on Douyin, when she suddenly saw a prompt pop up on the right side of Douyin.

“You've been watching for too long, let's take a break and have dinner?”

Wang Haini was stunned for a moment and saw the group takeout logo appearing in the lower right corner.

As she clicked in, Douyin automatically jumped and entered the nearby food high score list.

A wide range of takeaway meals are distributed in a list for users to place orders at will. After the order is successfully placed, there will be an option to return to Douyin.

"What's this?"

"Kind tips."

Jiang Qin carried his daughter to a chair and said, "It reminds you that although the video is beautiful, don't forget to eat. It cares about you more than your mother. Are you touched?"

Wang Haini clicked her tongue twice: "It's indeed very considerate."

“Then do you think this function is practical?”

“It's so practical. I often use Douyin to the point where I forget to eat. When I wake up, it's already past my meal time.”

Gao Wenhui couldn't help but nodded: "I was asked by the publishing house to revise the manuscript before, and I only had two hours to eat at noon every day. As a result, I was busy writing, and it was half past one when I came back to my senses."

Feng Nanshu couldn't help but turn his head: "Why does it take so long to change?"

　　"I am not allowed to write more about the Maple Grove, I have to delete it."

The little rich woman was dumbfounded for a moment, knowing that she shouldn't ask, then turned her head to rinse the dishes with a cold expression.

However, her little face couldn't help but blush slightly when she was facing it. She looked like a cool but a little shy idiot.

Jiang Qin also took out his mobile phone and tried out the new functions. He said that when the linkage effect of a software can be so convenient that you can bypass the desktop, then friendly merchants will almost become "another choice."

Because exiting, swiping the page, and clicking on the friend merchant software require three steps, while jumping from Douyin to group shopping only requires one step.

Of course, some people will definitely think, I won't listen to your **** arrangements, so I'm going to quit and click on the button to get hungry!

Hateful capital, don't even think of controlling my life! But, this is only a minority.

When doing business, you always consider the majority.

Subsequently, the food was being served in the restaurant, and when she smelled the mellow and fresh aroma, Wang Haini immediately put down her cell phone and picked up her chopsticks.

But what she didn't know was that the function she had just experienced had already turned the whole hungry mess into a mess.

It is impossible for people to eat every second, and the peak periods of eating are morning, noon and evening.

But starting from four o'clock in the afternoon, the hungry employees discovered that the supposed peak order period did not come as promised, and the number of orders in their backend has been showing a downward trend.

This trend continued until five o'clock, and the supervisors of various branch stations could not help but call the headquarters.

The orders have become less, which makes people a little panicked.

It is obviously the peak dining period, but the actual number of orders is not as large as the orders this morning.

Hungry, many riders are calling and complaining about not being able to get orders. There are even riders who go to a fixed block and can only deliver two orders in one trip.

At this time, Zhang Xuhao looked out the window at the street and saw countless group delivery riders in yellow robes speeding along the road. He knew that the worries he had at the beginning of the year gradually became a reality.

“Mr. Zhang, Pintuan Takeout is connected to Douyin, and now most users jump directly within Douyin.”

“They also set up warm reminders. Every time it's meal time, Douyin will remind users to remember to eat.”

“From traffic to monetization, they have begun to close the loop.”

Hungry and not at the headquarters, all the executives fell into a state of doubting their lives after hearing the report.

TikTok is now the software that accounts for the most users' time. If you arrange for someone to randomly check a person, you will find that at least three out of five times, he is using TikTok.

After adding an excuse for group takeout on Douyin, group takeout has received a huge traffic supply.

This traffic is certainly not as large as Alipay's Wufu activity, and it can even be said to be far behind.

The traffic of Alipay's Wufu activity is only short-lived, but the traffic of Douyin can be continuous, and even continues to be huge.

Until the end of the ordering peak in the evening, compared with yesterday, Hungry Bu's order volume fell by 6%.

The next day, it fell 13%.

This trend continued until the number of Hungry Bu's orders was cut in half, and this trend slowed down.

Internet business has always been about monetizing traffic.

Alipay first used Yu'e Bao to raise the traffic banner, and then used the Wufu campaign to push the popularity to the top. Hungry had never taken advantage of it, but at this moment it all disappeared.

“Make discounts and bring back the order volume!”

“As I said when we made the plan before, first stabilize the existing market and then start to break it.”

“The difference between us and group takeout now is traffic. As for Li Zhi from the Ministry of Commerce, he went home to pack his things and go on a business trip to keep an eye on the progress of our cooperation with Kuaishou and Xiaokaxiu!”

Zhang Xuhao pressed the table and quickly issued two instructions with a sullen face, so the hungry people started to act frantically.

Not long after, I was hungry and launched a 20% off special sale.

With the real money discounts, some of the previously lost users did come back, and orders gradually picked up. It can be seen that after the upward curve, no one was happy.

Because this increase is far less than their early predictions.

Douyin directly jumps to group takeout within the software, which leads to a large number of people who don't even know that they are not offering discounts when they are hungry.

Seeing such a scene, the whole situation was shrouded in an environment of panic.

Chen Jiaxin now studies the reports every day, looking at the order fluctuation curve of the platform, her eyebrows never widen again.

Once the discount is started, it cannot be stopped. This aspect is a huge expenditure. If you are hungry, you will not be able to persist for long, and the traffic crisis still needs to be resolved with traffic.

At this time, cooperation negotiations between Hungry Bu and Kuaishou have begun to accelerate.

But the problem is that the two are not the same company, and it is impossible for Kuaishou to directly open an interface to him like Douyin.

They only agreed to launch advertisements during the three peak hours of morning, afternoon and evening, and the cost was not low.

On the eve of the Mid-Autumn Festival, Kuaishou's advertisements for Elehungry were officially launched, and its share of the lower-tier market slowly increased, but the order volume in important markets such as the first, second and third tiers was still declining.

The reason is that Kuaishou does not have many users in first, second and third tier cities.

“There are fewer and fewer orders that can be received.”

“I won't rob you. I'm joining a group. You can afford to wait, but I can't afford to wait for my mortgage.”

“There are too many riders on the group tour, and you may not be able to get a ride if you go there.”

“At least we have orders to share, right? Now I'm hungry and I don't even have orders. No matter how few riders there are, what's the point.”

(My wife saw that my double chin was so charming, so she signed me up as a personal fitness trainer, and I took classes at noon. Dear readers, I hope I come back alive, and then, please give me a monthly ticket, please give me a monthly ticket.)

(End of this chapter)

Chapter end

Report