Chapter 651 651. Not being a big brother for many years
At the entrance of Hanwu University, there is Xinxin Internet Cafe.
At the entrance of Xinxin Internet Cafe, there is a narrow upward staircase. A month ago, there were still posters on the surrounding walls.
Now they have all been replaced with promotional posters for "World of Warcraft: Wrath of the Lich King".
There are even profit-sharing activities conducted by Internet cafes:
As long as you recharge your points card in September, you can enjoy a 15% discount.
Internet cafes and distributors can use Bomi's World of Warcraft point cards at lower prices, which is also a benefit given to them by the company.
Of course, you can also directly purchase and recharge World of Warcraft point cards online through the Internet. With the development of technology, it has become quite convenient.
The Internet cafe was crowded with people, many of whom came here for the new expansion pack of World of Warcraft, and almost every day they asked when the update would be available.
In fact, people have already marked the time on the poster:
Officially launched on September 21, 2010.
However, players still can't contain their excitement. Many players have started playing World of Warcraft in Internet cafes in order to get better familiar with it after the expansion pack is updated.
Many players who had graduated and had no time to play are now returning one after another under the call of the guild.
Mr. Hu is an old salesman in the marketing department of Bomi Company, or if he is called by a position in the industry, he should actually be called an operations manager. He is mainly responsible for offline promotion activities of some of the company's game products.
Mr. Hu and the newcomer Mao Shao were sitting at the door of the Internet cafe smoking and chatting.
The expressions on the two people's faces looked unusually cheerful.
Master Hu has not seen such a hot scene today for a long time.
"Oh my god, now that the Wrath of the Lich King poster has been put up, it feels like I have returned to the ancient times."
Mr. Hu looked back at the poster of the Lich King with a dazed look on his face.
In just a few years, there is actually an illusion that things are right and people are different.
It's just like the scene when people lined up in front of the software store to buy the "Honor of Kings" disc produced by Bomi.
I always feel that the last time Internet cafes were so popular and online games still had strong leadership is already very far away from me.
In recent years, as the number of personal computer owners continues to increase, and after the emergence of Bomi smartphones, many people have begun to play games on their mobile phones, the business of Internet cafes is no longer as popular as before.
Especially online games, there seems to be a feeling that they are about to go downhill.
Except for Bomi's online games and those from other major manufacturers, there are few new games that can open up new fields and have the appearance of kings.
And today's young people don't seem to be very keen on playing games in Internet cafes.
This can't help but make Mr. Hu feel a little surprised.
He turned around, looked at Mr. Mao next to him, and laughed silently.
"Did you know? Three years ago, Internet cafes were still very popular, and various game promotions would be posted all over the city. The entire Internet cafe was full of people, especially during events."
Mr. Mao looked back and saw a group of players smoking cigarettes standing on the stairs, silently not speaking.
He was a new employee who just joined the company last year. He actually didn't have much impression or feeling about what Mr. Hu said.
However, old people like Mr. Hu often miss the past, which is probably a sign of old age. Mao Shao has heard enough of this kind of talk and doesn't take it to heart at all.
When Mr. Hu is having dinner and chatting with the old people in the company, he always likes to recall the past and talk about what the game industry was like back then and what great contributions they made to the company.
All these things always give people the feeling that these old men are bragging.
However, as newcomers, everyone tacitly understood and did not expose it, because for the old employees, these are the only remaining pride they have.
Speaking of the past events of that year, Mr. Hu talked endlessly.
"I remember that we had a fight with the people from Xishan Jujian.com 2 across the country, all to promote the game. Mr. Mao, you came late. You don't know how powerful our company's local promotion team was back then. Nationwide, At least tens of thousands of people are doing land promotion.”
The so-called local promotion is equivalent to local sales staff, except that these sales staff are engaged in game promotion. They will publicize and promote the game when the Internet cafe opens and the company's new game is launched, and they will be there step by step. Internet cafes teach players how to play games.
To put it bluntly, it relies on human power for promotion.
A few years ago, the Internet was not particularly popular, and it was often very popular when it had to rely on local employees. Therefore, the local promotion team was often similar to the later courier guys, and it was a very large team.
Even if there is a local conflict, a large-scale team battle can brew up. It feels like some evil organization, but everyone knows that they are really fighting over who seizes the territory of the Internet cafe. .
Mr. Hu looked extremely happy when he recalled the scene of fighting with the local promoters in Xishanju.
After all, that was his youth and the most wonderful time.
During that time, what I was thinking about every day was how to squeeze out other local promotion teams, so as to seize other people's territory. It felt like a gangster boss.
However, Lord Tiger is not too young now, and the world has become much more peaceful. It is almost impossible to fight.
With the continuous development of the Internet industry, a lot of promotional content is now done online, and news and apps on smartphones can help promote it, so there is less need for local promotion teams to exist.
Especially because of the large number of local referral teams, many of which lead to fights, so major companies are reducing the number of local referral teams.
Now Bomi's local promotion team has shrunk from tens of thousands a few years ago to a few thousand now. Even though there are still small teams in various cities for promotion, most of them have been disbanded. .
To be precise, Bomi's local promotion team has been transferred to the notebook business. The original game promotion is not so necessary. Now the operation department needs more to be able to create topical product operations on the Internet. It can be done Better advertising, less cost, more cost-effective promotion activities, instead of relying on brute force and all kinds of eloquent local veterans.
Mr. Hu's eyes sparkled as he recounted the deeds of that year. Those were the best memories engraved in his bones.
He even remembered that he once met a beautiful girl in an Internet cafe, and he even had a fight with someone for her.
Fighting, picking up girls, grabbing territory...
These things that seem so young and Dangerous are the reality of what happened to Master Hu.
If it weren't for Mr. Hu being an old man and having a relatively wide network of contacts and being well-off in the local area, he might have been wiped out as the manager of the local promotion team in the Hanwu area.
This time the promotion of "Wrath of the Lich King" allowed him to vaguely see the shadow of the local promotion team when it was still glorious.
But when I looked back, I found that he and Mao Shao were the only two people at the door.
No one knows where his old colleagues are now. Thinking of this, Mr. Hu felt sour in his heart.
"Nowadays, local promotion teams are no longer popular."
Master Hu sighed.
Who would have thought that the local promotion team that was so powerful back then would now be in decline like this.
It can only be said that the development of the times is too fast, and some things are far beyond your knowledge and imagination.
Three years ago, no one thought that Internet cafes would one day become deserted, because the Internet was still very popular, and online games became popular with the arrival of "World of Warcraft". Many Internet cafe owners even thought that as long as they opened an Internet cafe , you can eat it stably for a lifetime.
Who would have thought that after Bomi smartphones became popular, the business of Internet cafes would become increasingly difficult day by day.
"So, young people should try their luck more and stop thinking about things that will be settled once and for all."
Mao Shao looked at Master Hu with some doubts.
After a while, he realized—
What Mr. Hu just said was not for himself.
As the preheating of "World of Warcraft: Wrath of the Lich King" heats up, players' expectations for this game are also increasing day by day.
World of Warcraft can be regarded as creating a myth, because in terms of painting style and character modeling, it is indeed very different from the mainstream aesthetics of the world today, and now this game has actually become a top online game that is popular in the world.
This is also something that is hard to believe.
On September 21, 2010, World of Warcraft's expansion pack Wrath of the Lich King was officially released and updated.
Major Internet cafes have already updated the expansion pack, and are waiting for players to get on the computer and directly enter the game.
Not so long ago, the keyboards here belonged to Audition
Now basically all players have switched to WoW.
As an old WoW player, An Zhouming has been playing World of Warcraft for three years. He had already arrived at the Internet cafe early and logged into his account with ease.
He glanced at the seat directly in front of him. The shirtless muscular man was still sitting happily in the same place as before.
"Come, brother?"
"That's necessary." An Zhouming smiled evilly and gave the other party a knowing expression.
Thinking back then, it was this shirtless brother who led him into World of Warcraft. You must know that An Zhouming was an Audition player just like the young lady not far ahead.
Thinking about it makes me sigh, time flies, but nothing seems to have changed.
To this day, An Zhouming still doesn't know what his eldest brother's real name is, but his in-game ID is really popular, especially his AIR game platform account, which is called "I haven't been a eldest brother for many years"
… (End of this chapter)
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