Chapter 555 555. "God of War Yi" is officially released
On December 10, 2009, "God of War Yi" was officially released.
Prior to this, Bomi Company has done enough pre-heating work. Since August, it has been promoting "God of War Yi" through the channels that Bomi can use.
There is a very interesting name within Bomi Company called [Big Ticket]. What does it mean? That is to say, each studio group has at least one indicator every year, which can obtain big tickets. Obtaining big tickets means that it can get promotion from Bomi through all channels, and it can also promote the game through other channels connected by Bomi.
For example, "New Era of Games" sponsored by Zhang Yawen, who has a very good relationship with Cao Yang, can also be promoted in this electronic magazine.
There are also 17173, 3DM...etc., as long as they are related to games and can be promoted wherever the game can be promoted.
That's the big ticket.
Each studio group has a big ticket like this every year, and it depends on which product the boss of your department wants to launch.
Of course, there are some products that are exceptions and are inherently qualified for big ticket sales, such as Classic of Mountains and Seas, Assassin, God of War, Girls series...
Part of the way to obtain these big tickets is hand-picked by the boss. In other words, if your game is approved by your boss, there is a high probability that this game will get big tickets.
Another way is that if the sales performance of the game is very good, although it was not qualified to obtain a large ticket when it was first promoted, but the performance exploded after it was launched, then it can also be replenished with a large ticket, and the subsequent sequel of the work You can also qualify for a big ticket for free.
The main purpose of doing this is not to waste public resources. After all, Bomi's publicity channel itself has a profit-making mission. It is impossible for any company's game to use all channels. Only games recognized by the company and considered very valuable Only with the corresponding qualifications.
Otherwise, resources will be wasted.
Omni-channel promotion, coupled with the promotion of various partners, "God of War Yi" has become the most popular game in just two months.
Get angry first.
Promotion accounts for a large part of the credit, and another part is also due to the excellent quality of the game itself. The promotional video is really well shot, and countless people have said they want to play this game as soon as possible after watching the promotional video.
Even before the game is officially released, more than 2 million copies have been sold during the pre-sale stage. This is already a very remarkable achievement.
If nothing else goes wrong, "God of War Yi" will soon surpass the previous "The Classic of Mountains and Seas: Wind of Flame"
This is probably the tragedy of big manufacturers.
Before the popularity of one game drops, the next one becomes popular.
Many other game manufacturers want to have such a product, but they may not be able to achieve it. It can only make others envious, jealous, red-eyed, sour in the heart, and they don't know what to say.
During the game promotion period, players saw the news related to "God of War Yi", and every one of them was as excited as a chicken.
"Yeah, Bomi players are ecstatic!"
"It's great. Who would have thought that this year we could win the explosive period of Bomi. I originally wanted to check out the shoujo series, but I didn't expect that the sequel to "God of War" would be the one I wanted to check out. It can barely satisfy my thirsty heart.”
"It's really good to say that today, I have no regrets in my life to be able to play "The Classic of Mountains and Seas: The Wind of Flame" and "God of War: Yi"."
"Hahaha, then where do you put "Ghost Blowing the Lamp" that Bomi released in the first half of the year?"
"Hey, I'm sorry, I'm not a fan of ghosts. The main reason is that I can't stand scary things."
"Then are you the audience of the God of War? What if you become disabled?"
"If your hand is disabled, I have Wind Spirit Moon Shadow."
To be honest, to a certain extent, Boss Cao would also like to thank those who make plug-ins for stand-alone games, such as Fengling Yueying.
This is a software designed to make plug-ins for various stand-alone games. Basically, you can find corresponding plug-ins for popular games. If you can't find them, it only means that the game you like is not popular enough.
Of course, there are exceptions, such as "Ghost Blowing Lamp·Jingjue Ancient City" developed by Bomi Company. Fengling Yueying has been working on the corresponding plug-in early in the morning, but he did not expect that the final number of players would be so small.
But there is nothing that can be done about it. After all, except Boss Cao, no one will think that the sales of this game will not be very good.
As long as the plug-ins provided by Fengling Yueying are single-player and do not affect other people's experience and balance, Boss Cao will not care much about them.
And it is precisely because of these plug-ins that some players who would not be able to play such difficult action games can start playing stand-alone action games owned by Bomi.
For example, Assassin's Soul, although it is not elegant enough to play and not as entertaining as the anchor, but using Wind Spirit Moon Shadow can at least guarantee that you will not die, which is enough for this group of players to enjoy the fun of the game itself.
So to a certain extent, because plug-ins lower the audience threshold and allow more players to access games that were originally out of their reach, this can be considered a good thing.
But Bomi has zero tolerance for cheats in online games that will destroy other people's experience and balance.
The main reason to hang something like this is to see if it will have a negative impact on other people.
In fact, if there is time and need, Cao Yang is also willing to make plug-ins or hidden GM instructions in the game, in order to help some players who are not very able to operate it to continue playing.
However, seeing Fengling Yueying working so hard, Cao Yang gave up the idea in the end.
Of course, for games like "Minecraft", some God-Built modes are still provided to players, allowing them to build the houses they want as they wish.
"Hey! The ones I look down upon the most are you cheaters."
There is still a chain of contempt in the gaming field. For example, **** ARPG players look down on those who use cheats. ARPG players who use cheats look down on those who only play turn-based games. Players who play turn-based systems look down on those who use cheats to play turn-based games. Made... and so on.
According to their words, you're rubbish. You're already playing a turn-based game, and your opponent has no requirements. Isn't this a game that only requires some brains?
Why still use plug-ins?
But players who use cheats despise all players who don't use cheats.
“You people don't understand at all what time is money. One of the great benefits of using cheats is that you can save time playing games through cheats, and it also allows you to have a great time. Isn't that good?
Who wants to be abused all the time when playing games?
The essence of plug-ins is that you can abuse the computer very well, as long as you feel comfortable.
You jerks who don't understand the essence of plug-ins!
I despise you. "
Speaking of which, players who play Bomi's action games tend to be a little bit masochistic. Of course, this does not mean that they are born like this. It is quite normal when they are not playing games.
It can only be said that this market and player habits have been cultivated by Bomi.
That's why there are so many assassin-masochistic players now.
The most important thing is that the quality of Bomi's games is high enough, the gameplay is attractive enough, the viewing experience is strong enough, and it is gameplay and fun enough...
In short, Bomi's games have a good reputation around the world due to various advantages, and because of their reputation, they have cultivated a large number of die-hard players...
Thus forming a positive cycle.
There are already many fans waiting in Miss Ziyu's live broadcast room. Some of them are real game enthusiasts, and some just want to come and listen to Miss Ziyu's voice and watch her act cute.
There is also a part that evaluates and compares Ms. Ziyu and other anchors to see who can clear the game "God of War Yi" first.
Players who want to watch Ziyu complete the game in one go in the live broadcast room will probably be disappointed.
Because the game "God of War Yi" is indeed very heavy, I don't know how long it will take to play. Even completing the main story is expected to take more than ten hours.
Therefore, Ms. Ziyu has already stated before the broadcast that she will not plan to play through the game live in one go. She may spend a lot of time making related videos, and then make strategies and branch plots, and strive to release a complete game in the end. , a collection of all-collection guide videos without any omissions.
But when exactly it will be done, the anchor said that he has no idea.
Because there is so much content in the game, even Bomi officials have stated that it is almost impossible to complete the collection task in a short time without using plug-ins. At least it requires It takes close to hundreds of hours to complete the entire collection of game content.
Therefore, I hope that the anchors will not be too aggressive, and the players should also know how to play games in moderation, so as not to delay their work, study and life because of games.
Ziyu repeatedly stressed in the live broadcast room several times, advising everyone to stop in moderation, and said that his live broadcast time may be very limited today, and he will go to bed at 12 o'clock in the evening.
"Okay, okay, we understand, Lord Valkyrie, please start your performance." Fans in the live broadcast room said.
"If that doesn't work, it's okay for the live broadcast host to sleep when the time comes. I think I can watch it too."
"Bah, you LSPs are so filthy that you just want to see my wife."
"Shit, who is your wife?"
"Draw your swords, gentlemen!"
...Even though she has never shown her face, Miss Ziyu still has high popularity among the players.
Mainly because the sound is so nice.
Moreover, the game is played well. Her playing style is not the kind of one that uses fixed routines to pass the level, but it is not entertaining at all.
She just follows the traditional front-on style of play, which is very entertaining to watch, and at the same time, it allows you to see her strength.
Often after defeating a BOSS, one does not even realize that one is unharmed.
So I got the title of Valkyrie again. This is different from the livestreamer next door, Lao Dai, who is serious about making guides just to benefit novices and handicapped players.
Of course, that doesn't mean that Ziyu doesn't take good care of newbies. She will try her best to teach you how to fight in a way that you can understand.
And it's the kind that really wants you to learn.
Even if it is not useful for handicapped people.
"I have already installed the game."
Ziyu said while debugging his equipment, "Don't worry, everyone. There is still a lot of content in this game, so we should only be able to play the first half or so today. I will try my best to take you through it." Let's take a look at some of the special designs in the game “God of War Yi”, or some of the things that I personally like very much.
Everyone must keep up when the time comes. "
As the largest game manufacturer in China, Bomi is actually relatively friendly to game anchors around the world. Before the game is officially opened to global players, that is, before it is officially launched for sale, the company will conduct some internal testing activities and distribute a certain amount of The activation code and account number come out.
These activation codes will be given to anchors on major platforms in a certain proportion. For example, Zi Yu can get it immediately as long as she applies for internal beta qualifications.
Then the streamers can experience the game a month or a week or two before the players.
If the developers of some games are not sure whether they are good or bad, they may advance the internal testing date even further. For example, they may release a semi-finished product about half a year in advance for the anchors to try, and then they will give it to them after playing it. Game developers provide personal experience feedback and tell you what they think is good, and what they think may not be so user-friendly.
This process is actually very necessary and can also help developers better understand their products and real player reactions.
The same goes for Bomi. Especially for some more important games, they will find players to come to the company for testing in advance, and then make adjustments based on feedback.
So Ziyu said these words in the live broadcast room, actually because she had actually experienced the game "God of War Yi" in advance, and knew how complicated this game was, and it was definitely not a short-term game, so she also I gave up the idea of finishing the main plot in one go.
Another advantage of anchors playing the game in advance is that they can prepare in advance during the live broadcast, so that they will not be caught off guard by the monsters inside, and they can also inform the players in advance of some hidden information they have discovered. .
These can make anchors look more professional.
"I understand, I understand, Miss Ziyu asked us to get in the car."
"Wow, if you have a car, I'll definitely be counted among them."
"I see that each of you is really..."
"Okay, without further ado, I'm going to start playing the game!"
Miss Ziyu's eyes flashed, and then she opened the game.
The screen suddenly went black, and Bomi's big logo appeared:
BOMI
Journey to the West Studio Group
Ares Studio
God of War Yi
… (End of this chapter)
Chapter end
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