The Rebirth of the Male God Starts From Playing Games Chapter 224

  Chapter 224 222. Situation Reversal

  On September 10th, the second Internet Enterprise Summit was held.

  The last time was in February 2002. The second Internet Enterprise Summit was held two years later.

  It's just that this time the situation is quite special. It is no longer led by Jinshan Company, but by the Bomi Group of the Imperial Capital.

   still invited more than a dozen well-known Internet manufacturers in China.

  Qiu Bo Jun got off the plane and saw Cao Yang picking up the plane at the door.

  The 40-year-old Qiu Bojun still looked high-spirited. When he saw Cao Yang, he looked at him with a fatherly reproach and came forward to give Cao Yang a big hug.

  Then patted Cao Yang on the shoulder with his hand.

   "President Cao! You are doing big things this time!"

   "Hahaha..." Cao Yang laughed loudly, "It's not a big deal, let's talk about it when we go back. Please, let me take your luggage for you."

  What is the big thing about the game platform?

  The smart phone of the future is the big thing.

  Qing Bo Jun was not at all polite, he seemed very bold and generous, so he asked Cao Yang, a young man, to help him with his luggage, and got into Cao Yang's car with the secretary he had brought.

   After two years, I suddenly felt a little bit stunned.

  Qiu Bo Jun looked at Cao Yang in the driving position from behind, and suddenly felt that the change of times was a bit too fast.

  Although the time has only been two years apart, it seems that the position has been reversed.

  At the last Internet summit, Jinshan was still the organizer, and Xishanju was still the industry leader.

  Now even if others compliment and want to call them the boss, it is estimated that they can only be modest in their age.

  Everyone knows that Bomi, with an annual income of 3 billion, is the real leader in the game.

   Cao Yang arranged for Qiu to be one of the best and old hotels in the Imperial Capital, the Imperial Capital Wangfujing Peninsula Hotel on Wangfujing Street.

  This hotel has a long history and has received countless Chinese and foreign celebrities and dignitaries.

  The cost of one night is about 1,000 yuan.

  If it is a high-end suite, the charge will be around 2,000 yuan.

  In 2004, it can be said to be very extravagant.

  The problem is that Bomi is rich now, so I don't care about this. The key is that the guests who come have to live comfortably.

  After arranging a place to live, Cao Yang waited in the hotel lobby for general.

  He put the suitcase in the hotel, washed his face a little, and brought his secretary down from above.

   "Let's go, eat, I'll treat." Cao Yang said with a smile.

   asked Bo Jun to be stunned, why is this sentence so familiar?

   "Okay, of course you have to treat me, Bomi now has an annual income of 3 billion, can't you treat me?"

   "Where is it?" Cao Yang said with a smile, "Please, you are slandering me. We will earn 5 billion next year."

  This time it was Qiubo's turn to be taken aback.

   "Well..." He laughed loudly, "After doing it for a long time, my situation is smaller."

Cao Yang didn't lie. Last year, Bomi's revenue exceeded 3 billion. This year, Shanhaijing, war3 and game platforms will be added. In the future, Shanhaijing will be launched on Omi, plus the original Audition and Three Kingdoms online. , Chess and card income, 5 billion should not run.

  Now Bomi has completed the task.

  Shanhaijing has almost 1.8 billion in revenue so far, 1.5 billion in war3 and game platforms, and online games. The revenue is very stable. The annual revenue is about 1.6 to 2 billion.

  Not only does it exceed 5 billion, it is also rich.

  It's just that the profit is not so high. After removing the cost and deducting the tax payment, Cao Yang estimates that the total profit obtained by the Bomi Group is only 1 billion.

  If this "talent" is heard by Qiu Bojun, he will definitely scold Cao Yang for being a good bargaining agent, and he is not ashamed of it.

  Eating together at night, I beg you to always look at the night outside the window and feel quite emotional in my heart.

   "The last time we ate like this was 2 years ago."

   "Yes, I am very impressed. The seafood I ate at that time, please let me get drunk." Cao Yang said with a smile.

   "Hahahaha...how do I feel that I am drunk?" Asked to sip his lips, "Later, I still had gout for a long time, so this time we will drink less."

  "Don't I know you yet? A little less is the amount of a catty of liquor." Cao Yang said with a smile.

  All the people on the table were amused.

  Everyone ate for a while, and after three rounds of drinking, everyone was a little bit drunk.

  The atmosphere at the wine table is very pleasant.

If you don't know who these people are, you simply can't imagine that they are competitors who can fight with bayonet in the business arena, and you think that Boss Cao, a young man, and Qiu Zong, a high-spirited middle-aged man, Are two very good friends.

  Even the little secretary who accompanied him was a little bit emotional.

  You say they are friends, right? Shopping malls are like battlefields, Xishanju seems to be Bomi's strongest competitor in every respect.

  A Jianwang 2 is making a lot of money this year.

   also crowded out many players from Audition and Three Kingdoms online.

  You said they are not friends, right?

  Having such a happy chat, it's a way of hooking shoulders and shoulders, and reaching consensus on many issues.

so--

  I will never be a boss in my life.

  Boss is not something ordinary humans can be.

  According to Cao Yang's words, this is called hero cherish hero.

  The kind that has nothing to do with position.

  Moreover, the Internet Enterprise Summit he hosted this time was originally discussing cooperation. It was a very friendly conference, and there was no question of position.

  Talking for a while, Qiu Bojun looked at Cao Yang with a feeling of being separated from the world.

  He drank slightly, his face flushed, "Mr. Cao, do you remember the conversation when we were drinking together two years ago?"

   Cao Yang was lying on the chair with his eyes blurred, feeling almost drinking.

  If you drink it again, you will really vomit.

  It was really uncomfortable to drink and vomit. Cao Yang recalled his previous experience of vomiting, and his stomach was churning.

  But although I feel unwell, my brain is still awake.

   "Remember, of course, I remember that I was very direct in seeking the general manager, and I asked my views on the future of games, especially my views on the future stand-alone industry and online games."

  At that time, when online games just entered the Chinese market, everyone felt that the sky was going to change.

  The impact of online games on stand-alone games is very huge, and the fact is the same. When the rise of online games, the stand-alone game market was strongly squeezed.

  Because as Cao Yang analyzed before, online games are a game that grabs time and money. This kind of game will inevitably grab the living space in other markets because of its exclusivity.

  However, Cao Yang also predicted that with the increase in the number of domestic PC owners and the continuous growth of the game population, in fact, online games and stand-alone games will develop in the future.

  In fact, the reason for today's Internet summit is also because the times have changed again.

  This time can be called the counterattack of stand-alone games, or the renaissance of stand-alone games.

  Although it seems that the decline of the stand-alone game has not been long.

  Even because of Bomi's success in overseas markets, people have never felt the decline of the stand-alone game market.

   "Cao Yang, you are amazing, awesome! Too awesome!" Asked Bojun to raise his glass, "Come on, I will toast you."

   Cao Yang smiled embarrassedly, and touched his cup.

"Dry."

  Both of them drank upside down.

   Then Zhuang Yurou stood up and continued to fill them with wine.

Qiu Bojun is extremely excited and happy today. "Cao Yang, you are really too predictable. Everything seems to be developing in the direction you said. Now the domestic game market, whether it is online games or stand-alone games. Fortunately, all have their own development, and all have found their own way of development."

  Yes, originally, the survival soil of stand-alone games was something that Qiubojun wanted to get at the first Internet summit, but he has not found a plan to land.

  And now, he saw the answer.

  Bomi Group handed over a perfect answer sheet——

  Lock and develop users through the game platform, so that players who like single-player games can snowball. With the continuous development of the game, this platform will become bigger and bigger.

  This is another way completely different from the closed thinking of island countries.

  Island countries use game consoles to form barriers to protect the game industry. If you want to transplant PCs, you have to pay high costs.

  The game platform made by Cao Yang is completely open. It is precisely because of its openness that it has great prospects in the future.

  This is the soil that Qiubo Jun has always dreamed of.

   is called platform ecology in Liu Zhiping's strategic theory.

  Moreover, because the game platform is rooted in the Internet, it is actually in conflict with MMO. Large-scale online games can be distributed through the Internet without the use of game platforms.

  So in the end, the game platform will become a real stand-alone game or a holy land for non-large-scale online games.

  Moreover, this platform will grow bigger and bigger, until one day it grows into a terrifying giant that no one can look up to.

  "Awesome, too amazing." Qiu raised his glass, "Come on, let us toast the bright future of the game industry and the Aier game platform."

  One cup after another, Cao Yang feels really a little too bad.

  It happened that the little secretary who was supposed to stop him from drinking was even worse than him, and he was unconscious over there.

  Qiu Zong seems to be drinking to the top of his head, feeling a little bit unfulfilled.

  He carefully savored the dialogue between the two people just now, and then pondered the matter of the Bomi game platform this time, and sighed:

  "It's amazing. I feel that the Aier game platform is like a huge ship, driving on the sea, bringing the fire of the old age to the new world. It can't help but make people feel excited."

  The lights are dim outside, but I don't know why it is so lonely.

   But there is a feeling of magnificence in the loneliness.

  Qiu Bo Jun himself doesn't know what's going on. Tonight's heart is surging and he can't help himself for a long time.

after awhile……

   "So," Cao Yang asked with a tentative smile, squinting his eyes, "Please, do you want to get on the boat?"

  Qing Bo Jun was stunned for a while, and then burst into laughter, "Of course, I can say it, I have to be the first person to board the ship."

  Qiu Bo Jun himself has thought very clearly. He has been analyzing the current situation with Lei Jun these days.

   Obviously, Bomi has eaten the first piece of cake. The game platform can be said to have successfully circled a wave of users through this show operation, that is, the foundation has been laid.

  If you want to fight against Bomi, or if you want to copy Bomi's game platform, then whether it is Kingsoft or other companies, you must meet several conditions:

  First, there must be a masterpiece that can be monopolized.

  For example, the Frozen Throne released by Bomi this time, or the previous "Shan Hai Jing"

  It is a pity that none of these Jinshan has it.

  They only have the Swordsman Love series. This thing has a good influence in China, but it may be much weaker if it is put abroad.

  And because Xishanju's current focus strategy has shifted to online games, this IP has not continued to publish new works since the Moon Shadow Legend.

   Regarding this point, Qiu Bojun and Qiu Xin are very sorry.

  Especially Qiu Xin. At the beginning, he also proposed to cut "The King of Heaven" and focus on the online game market.

The results are both good and bad. The good situation is that based on the general environment at the time, Qiu Xin's view is undoubtedly very correct, so now Jianwang 1 to Jianwang 2 are very successful and stable every month. Brings tens of millions of income to Xishanju.

  The bad situation is that it has formed a fault in the stand-alone game. If it weren't for the Qiu Bojun, it would be a shame to throw away the development of "The King of Heaven".

  It is too difficult to create a game that can be compared to the Frozen Throne or the Book of Mountains and Seas.

  It can be said that Bomi has raised the barrier of masterpiece very high.

  At present, it is impossible for Xishanju to pull out a team of hundreds of people to invest in it for a year or two. It is not realistic from the perspective of cost performance to develop a single-player game.

  Second, if you want to become a game platform for Bomi, you must have a very mature guiding tool.

  In China, Bomi's measurement tool is QQ, which has accumulated a large number of users. Now there are more than 200 million registered users of QQ, and 50 million people are online at the same time.

  What a terrible number, and this number is increasing year by year.

  Jinshan does not have such a large user population.

  The only feasible way is to use Kingsoft software to divert, for example, install Kingsoft Internet Security or wps, and import it through these software pop-up windows.

  It's just not as sticky as QQ.

Taken together, Qiu Bojun and Lei both believe that cooperation with Bomi is now a more reasonable solution, and it is also a win-win situation.

  For a businessman, a win-win situation is also a win. There is no need to monopolize everything.

  Exclusive companies generally don't go far.

  At 10 am the next morning, the second Internet summit was held in the conference room of the Peninsula Hotel in Wangfujing.

  It's just that this time the host has changed from the original Jinshan to the current Bomi.

  The meeting room gathered the bosses of various large and small companies in the game industry:

  Huang Hongbo, the boss of Huayi Company, acting for "Stone Age"

  Li Yongjin, boss of Daewoo Consulting Company,

  Zhiguan Game Company CEO Wang Junbo

  Didu Pixel Software Technology Co., Ltd. Niu Kun

  Aoting Technology Juzewen...

  Basically, with the exception of a few who still insist on making single-player games, many game companies have opened their own online game projects.

  For example, Daewoo's "Legend of Sword and Fairy Online", "Sword Online" of Emperor Pixel Co., Ltd., and "The Legend of Heroes of the Three Kingdoms Online" by Aoting

  It's just that the effect is not very satisfactory.

  Especially Aoting's "Three Kingdoms Heroes Online", it always gives people a kind of copycat feeling, as if they are touching porcelain "Three Kingdoms Online", in fact, people's Three Kingdoms Heroes online is indeed their own IP.

  Cao Yang glanced around, it is a pity that--

Shanda Qiao Tianchen, who should have had his name in history, retired from the gaming industry because of the legendary suspension. Ding Sanshi of NetEase shut down his online gaming division last year. Otherwise, he could still see two familiar faces this year. .

  I can only say that the times are changing really fast.

The   butterfly effect caused a big tsunami. The success of some things is accompanied by the failure of others.

  Fortunately, Cao Yang is the winner.

  Although it looks almost the same as last time, it is all about convening everyone to discuss the future of the game industry.

   But this time the situation is completely opposite.

  The original game companies all went to make online games. At the last Internet summit, they were all stand-alone game manufacturers.

  The topic last time was how to face the impact of online games.

  The theme this time is the other way around.

   Real-time change is impermanent.

  Cao Yang sighed.

  Today's meeting was chaired by Cao Yang, CEO of Bomi.

  Everyone looked at this too young, handsome face, and couldn't help but want to rush to it to tear off the hypocritical face of Boss Cao.

   is really enviable and hateful.

  How can everything be taken advantage of by Bomi?

   But Cao Yang's sorrow operation, let these big brothers see that sometimes, it's not that the market is not good, but you are not good.

  What's so special...

At the beginning of the conference, Cao Yang made a series of presentations on the current game dilemma and the future game market and the development of stand-alone and online games. At the same time, he also showed a lot of relevant data, indicating that the future stand-alone and game market will follow the domestic market. The increase in the penetration rate of computers in China will also increase accordingly.

  In 2005, the expected scale of the domestic game market was estimated to be between 4 and 6 billion.

  The global game market is expected to be in the range of 35 billion to 40 billion.

  And from a global perspective, the market share of single-player games still accounts for the bulk.

  It's just that China is more special.

   Boss Cao is justified, well-documented, and has a big data survey and analysis comparison, telling you that the world is actually like this, but China is not the same as the big world.

  Everyone heard a surge of emotions.

  This Nima...

  You say everything, and you take advantage of everything.

  We are really following behind to pick up the rest, it's really too rough!

  Cao Yang finished the book, took a step back, looked back at the PPT on the wall, and said with a smile, "So, you can see that the future of the game industry is very promising.

  Today's conference theme, what I want to discuss is——

  How to make us go better in the future industry trends. "

  (End of this chapter)

Chapter end