Legend of Xiangjiang Tycoon Chapter 79

　　"Everyone has been in the company for so long, and they also know that the market for magazines is much larger than that for newspapers, and the profits are much higher than those in newspapers.

"The field of magazines can be said to be truly borderless. Newspapers may not have close relations with people who read the newspapers because of what they report, and will stop subscribing to newspapers over time, just like why our "Kirin Daily" has been selling in Southeast Asia and other places. Not high, don't look at the sales volume of "Kirin Newspaper" in Southeast Asia reaching 600,000 copies. You know that there are 30 million people of Chinese descent in Southeast Asia, and the sales volume of 600,000 copies is very high?"

　　 "In the final analysis, our "Kirin Daily" mainly reports local events in Hong Kong, so this restricts development."

　　 "Moreover, everyone also understands the difference between the profit of a newspaper and the profit of a magazine. It can be said that there is a huge difference."

　　 "My position on the newspaper is to pass the microphone and influence, and the position of the magazine is the pocketbook of our Kirin newspaper."

　　 Li Zhiwen spoke for a while, took a sip of the water on the table, and then said.

　　 "I roughly divide magazines into the following categories."

"The first is current affairs and politics. Just like the American Times, Newsweek, U.S. News and World Report Weekly, etc., they all fall into this category. Our company can also do this. It's not necessary for our company. It's too easy, it can be said that the road has been paved."

　　 "The second is the economy and finance category, just like the "Forbes", "Fortune", "Business Weekly" and the "Finance and Economics Weekly" we are going to launch, all of which belong to this category."

　　 "The third is entertainment movies, or take the United States as an example. "Hollywood Report", "Variety", "Character", etc. and Hong Kong's "Film Biweekly" can all be said to be yes."

　　 "Speaking of "Film Biweekly", Lao Luo, you can send someone to ask if you can buy it. If the acquisition comes, we will do it ourselves." Li Zhiwen said.

The 　　 Golden Image Award was hatched by the "Film Biweekly", how could Li Zhiwen not start.

　　 Luo Shaoyong stopped his writing hand and said, "Received!"

　　 "In addition, we can also create a "People" to report some extraordinary things done by celebrities or ordinary people."

　　 "Let's go on to the fourth category. The fourth category is the fashion category. This can be divided into many types. Our "Fashion Beauty" and "Men's Style" belong to this category."

"Like Lao Luo you just thought, you can make one. The name is "Men's Clothing". The slogan is "Men must have true temperament. The content can be pictures of **** actresses. You don't need to be naked, you can do it." Very good, I believe that no man will refuse this magazine. "

　　 "In addition, "Fashion Beauty" magazines can also be further subdivided. "Fashion Beauty" can be made high-end, targeting women with high spending power, and a magazine aimed at ordinary women, which can be called "Fashion Beauty"."

　　 "Similarly, "Men's Fashion" can do the same, and create a magazine "Men's Fashion" for those with low income levels."

　　 "You can cooperate with Kylin Clothing Company to launch some suitable items. This is our company's advantage and we must use it."

"We can create a big brand for "Fashion", such as "Fashion Time" for clocks and watches, "Fashion Healthy Men" and "Fashion Healthy Women" for health, and "Fashion Home Furnishing" for home. ", the right tourism category can be "fashion tourism", including but not limited to Hong Kong, the mainland, Taiwan and other countries can be introduced."

　　 "The fifth category is divided into the automobile field. Make a professional automobile magazine, popularize some automobile knowledge, and cooperate with automobile manufacturers. The name of the magazine can be called "Cars."

　　 "The sixth category can be divided into literary and art categories, the name can be called "Essays", and some university professors and literary giants can be invited to write articles."

　　 "There may be areas that I didn't expect. You can watch more, investigate more, and communicate more in the future."

　　 Li Zhiwen uttered all the magazines he saw in his later generations. After speaking, he felt hoarse and took a sip of water.

　　 Everyone, look at me, and when I look at you, I feel frightened and stupefied. I just put forward one or two ideas, and the boss has said so much.

　　 Luo Shaoyong said to Li Zhiwen after finishing his memorization: "Boss, you are really amazing, or I understand too rough."

　　 Li Zhiwen humbly said: "You can do more research and think, you can do it too, well, let's not talk about this, who should report next."

　　 Cai Yong from the advertising department said at this time: "Boss, it's me. Last month, the newspaper's advertising revenue was 5.07 million Hong Kong dollars, while the magazine's profit was 3.75 million Hong Kong dollars."

　　 "Well, keep up the work, the colleagues in the advertising department have worked hard." Li Zhiwen encouraged.

Next was Zhang Chuang from the printing factory. He opened his mouth and said: "Boss, the printing factory currently has 67 machines. Most of the business is internal to our company, and a small part is external. There is also a small paper mill. The company's profits are 1.48 million Hong Kong dollars."

　　 "Thanks," Li Zhiwen said.

　　Although the Kylin Printing Factory was independent, the office location was still with the Kylin Newspaper, and the Kylin Book Publishing Company that was later established was also here. Li Zhiwen rented another building as an office.

Then it was reported by Liang Ze from the book publishing company ~www.mtlnovel.com~ and seeing everyone's return, he couldn't let him be more beautiful, so he said: "Boss, "The Legend of Double Dragon of Tang Dynasty" has been sold. The sales volume of "Gong Lock Heart Jade" reached 1.23 million copies. In addition, I signed Wen Ruian's new works "Heroes" and "Blood River Cart". The company's revenue was 8.93 million Hong Kong dollars."

　　 Everyone turned their eyes when they heard it, but Liang Ze couldn't help but feel complacent.

In fact, Liang Ze's algorithm is also problematic. Both "The Legend of Double Dragon of the Tang Dynasty" and "The Palace Lock Heart Jade" are Li Zhiwen's books. Liang Ze didn't have any copyright fees, but Li Zhiwen didn't say much. The difference between pockets.

　　 The last report was Zhou Hui, the manager of the finance department of the newspaper. Everyone knew that Zhou Hui was Li Zhiwen's mother, so they let her.

　　 And Zhou Hui also listened to everyone's reports. Although she usually does the accounts of the newspaper, she does not have such an intuitive feeling. Zhou Hui feels that Li Zhiwen's career is booming and is proud of him.

　　 She began to report: "The newspaper company had a revenue of 28.43 million Hong Kong dollars in December and a profit of 18.89 million Hong Kong dollars."

　　 "Everyone worked hard in December, and the new year is approaching. Everyone in the company will pay an extra month's salary as a bonus." Li Zhiwen said.

　　 "Thank you boss" and "Thank you boss for my subordinates" voices sounded one after another.

　　 Hong Kong is a capitalist society. Not to mention bonuses, it is good if the company does not deduct subordinates every year. There is no such thing as Li Zhiwen, a month's salary as a bonus.

　　 And Li Zhiwen doesn't care about this little money either. For one thing, this little money is really very little for him. Furthermore, he can spread Li Zhiwen's good reputation through the people under his hands, so that more talents can join Li Zhiwen.

Chapter end

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