https://novelcool.info/chapter/Chapter-162-Lishan-Farm-Takes-Responsibility-/12810781/
https://novelcool.info/chapter/Chapter-164-A-Billion-Dollar-Planting-Collaboration-/12810824/
Chapter 163: It Will Really Be Promoted in Youcheng!
Chapter 163: It Will Really Be Promoted in Youcheng!
After receiving instructions from County Chief Liu, Zhao Han immediately contacted the heads of various departments in Youcheng to relay the message.
At the Agriculture Bureau, Wei Yuan was listening to Lin Mengxi’s report.
Recently, they had arranged for live broadcasts from the Bamboo Forest Maze to promote local specialties. The results were impressive, with many specialties gaining online popularity and even increasing the number of followers on their official media accounts. This success was largely due to the popularity of Linyuan Farm.
When his phone rang and he saw it was Zhao Han, he quickly answered, "Old Zhao, what’s the sudden call about?"
Zhao Han explained, "The video where Ruru praised Linyuan Farm is doing really well online. County Chief Liu wants us to give it a thumbs up."
Wei Yuan responded immediately, "No need to tell me, we’ve already liked it and even reposted it on our official media accounts."
How could he not? He was the most eager to follow the progress of the whitening sweet potato, waiting for news from Linyuan Farm to see if it could be promoted and planted in Youcheng.
If this could be promoted, it would be a significant achievement for the Youcheng Agriculture Bureau.
Although it seemed like they had nothing to do with it and made no contribution, Linyuan Farm was located in Youcheng.
Now, Mr. Zhang’s decision clearly indicated that the sweet potato could be promoted and would soon be rolled out.
This product was aimed at the general public, and quantity was key to its success.
So, Ruru’s video resonated deeply with him.
The video was already popular, with many people supporting it, especially the women who knew that Linyuan Farm wouldn’t raise prices. They were even more supportive, giving likes and comments.
When someone noticed that the Youcheng Agriculture Bureau had left a few flower emojis in the comments, it seemed to add an official endorsement.
If it had just been the Agriculture Bureau, it wouldn’t have caused much of a stir. But when the Youcheng Tourism Bureau, the Industry and Commerce Bureau, and even the official Youcheng account all left comments, it took on a special significance.
Everything was now clear.
Ruru never expected her video to become so popular.
After all, it was just her speculation. But with the support from these departments, it was clear she was right.
What surprised her even more was that Youcheng had mobilized all these departments for such a cause, making Linyuan Farm seem even more impressive.
The Youcheng action reignited the heat, making it even hotter. Then, something unexpected happened: the Provincial Agriculture Department and the Provincial Agriculture Research Institute also reposted Ruru’s video and left flower emojis in the comments.
This was because the awarding institution had successfully resolved the issue without causing more negative impact on the provincial agriculture system, and they felt indebted to Linyuan Farm. Since Youcheng had gone to such lengths, they decided to add their support.
The involvement of these two departments made Ruru’s video go viral for the third time, and the views and likes soared to several million in a short time.
Who could believe it? Even Ruru felt like she was dreaming. She had just posted a video based on her own speculation, and now this was happening.
In this situation, Zhang Lin couldn’t help but be aware of it.
He hadn’t expected Youcheng to go to such lengths. It seemed that County Chief Liu and his team had a lot of faith in him. Did they really not fear that he might suddenly change his mind and collaborate with Eiffel Company?
If that happened, it would be a huge issue.
Of course, he wouldn’t do such a thing. Being trusted felt good, especially when it was the entire city of Youcheng.
So, he immediately called Lin Muxue, "Senior, is the promotional video for the whitening sweet potato ready?"
Lin Muxue nodded, "It’s ready. As you requested, we highlighted the promotion of the whitening sweet potato in Youcheng and its faster growth rate, which is only one-third of a regular sweet potato. Once this video is released, Eiffel Company will be in trouble."
"Then release it!" Zhang Lin ordered. He was glad to see Eiffel Company suffer, especially after they had threatened him at Linyuan Farm.
"Okay." Lin Muxue nodded and followed the instruction.
The high profile of Linyuan Farm also caught the attention of Mister, who had left in a huff. He had been closely following the situation.
Especially when he saw his angry and ugly face being posted online, he was even more frustrated. It seemed that the women’s celebrations online were a mockery of him.
He had celebrated too soon.
Mister and Xu Shengyang hadn’t left Youcheng; they were still staying there.
Mister Na wasn't just bluffing when he threatened the three research institutes. He directly asked Xu Shengyang, "Did you get it?"
"Already got it, they're on their way!" Xu Shengyang nodded.
Sure enough, a doorbell rang shortly after, and the driver came in with a bag, "Mr. Xu, I got them, but it cost five times the usual price to get some."
Mister took the bag and saw that it was full of sweet potatoes, specifically the whitening sweet potatoes from Liyuan Farm.
He planned to take these whitening sweet potatoes back and hand them over to the three agricultural research centers in the United States for analysis and reverse engineering.
Once they figured out the secret, even if Liyuan Farm decided to sell the sweet potatoes at a lower price, the research centers could still use their capital to undercut Liyuan Farm, just like the two cola companies had done before.
This way, Liyuan Farm would have no choice but to comply with whatever price they set.
Although the process might be complicated, using this method to force Liyuan Farm to submit and bow down would be very satisfying.
Just as Mister Na was thinking this, his phone rang. Recognizing the number, he answered immediately. It was the deputy of the group company in this country.
"Smith Na, what's up?" Mister Na asked urgently.
Smith Na's anxious voice came through, "Mr. Na, there's a big problem with Liyuan Farm's new status."
Mister Na frowned and immediately took Xu Shengyang's phone to check the latest video from Liyuan Farm online.
As soon as the video opened, a female voice spoke, "Many people are tagging our farm, and we're aware of the situation online. First, we want to thank everyone for their concern."
"So, for the whitening sweet potatoes, our farm is officially giving you an update!"
"Firstly, our farm is definitely taking the whitening sweet potatoes to the mass market, as decided by our boss."
"Secondly, regarding the promotion plan for the whitening sweet potatoes, as mentioned online, we will indeed be promoting them on a large scale in You City."
"As for the specific promotion methods, we are still planning and will announce them later."
"Additionally, don't worry about the yield of the whitening sweet potatoes. Soon, Liyuan Farm will be able to supply more than 2000 pounds daily."
"Moreover, the growth rate of the whitening sweet potatoes is extremely fast, taking only one-third of the time of regular sweet potatoes. Once the promotion in You City starts, there will be enough sweet potatoes for sale very quickly."
Seeing this video, especially the part about the growth time of the whitening sweet potatoes, Mister Na's face instantly changed.
This meant that Liyuan Farm would soon have a sufficient supply of sweet potatoes, squeezing out the space for their products.
Even the high-end female market would choose these sweet potatoes, knowing the damage that beauty injections can cause.
"Damn it, quickly apply for a meeting with headquarters. We need to lower our prices and use our whitening products and beauty injections to counter their sweet potatoes. Before we crack their sweet potatoes, we need to buy enough time!" Mister Na hung up and hurriedly told Xu Shengyang, "We need to get back as soon as possible and send these sweet potatoes back to the United States."
With that, he waved for Xu Shengyang to follow him out quickly.
Liyuan Farm's declaration video quickly went viral online. In this heated climate, the video was a bombshell.
This further confirmed what Ruo Ruo had said: Liyuan Farm was indeed taking the whitening sweet potatoes to the mass market out of a sense of social responsibility, which undoubtedly added a positive filter to the farm's image in front of all netizens.
In the future, when people talked about Liyuan Farm, it would be seen as a socially responsible company.
Don't underestimate this positive filter. Think of companies like Huawei and Renault, which have used similar filters to the extreme.
After a night, the heat of the incident only grew higher. By the next day, three of the top trending topics online were about Liyuan Farm. As soon as the company opened, Lin Muxue rushed to Zhang Lin's office and said, "Mr. Zhang, I have some good news to report after last night!"
"What good news?" Zhang Lin asked curiously.
Lin Muxue explained, "Our video from yesterday went viral overnight. In just one night, our farm's account gained 4 million new followers, and the total now exceeds 15 million, and it's still growing."
"Indeed, that is good news." Zhang Lin nodded.
It was clear that the women who were interested in the whitening sweet potatoes were the ones following the farm.
He hadn't expected that the farm, which had been promoting several projects for a long time to reach 10 million followers, would gain 5 million more followers just from this one sweet potato, showing the strong desire of women to look beautiful.
Unfortunately, the internet buzz and milestone of 15 million followers didn't come with any rewards. It seems the next milestone will only be reached at 20 million followers.
Just then, Lin Muxue received a call from Liu Qian, who was reporting some news.
Upon hearing the news, she exclaimed, "Mr. Zhang, you should check the internet. Something huge has happened at the Eiffel Corporation. It's unbelievable!"
Zhang Lin was puzzled by what she meant but, once he pulled out his phone, he was genuinely surprised. These capitalists were truly like vampires.
The news was that the Eiffel Group had drastically reduced the prices of their whitening and beauty products. The originally 20,000 yuan per injection of their beauty serum was now only 2,000 yuan, and the prices of their other whitening skincare products had also dropped significantly, making them affordable for the average person.
This triggered a chain reaction, forcing other companies, including domestic ones, to also reduce their prices.
Domestic companies were somewhat better off, as the market for beauty injections was relatively small, and many of them produced low-quality, counterfeit products.
However, the foreign conglomerates were furious. After the video from Liyuan Farm was released, they had already sensed trouble. Now, with Eiffel's decision to slash prices, they had no choice but to follow suit, or they would lose all their competitive edge.
The sudden price drop by Eiffel caught everyone off guard, and it was likely to cause a stir among their own country's users.
What they didn't know was that Eiffel had done this to slow down the development of Liyuan Farm's whitening sweet potatoes. By lowering their prices, they hoped that people would choose their products instead. After all, Liyuan Farm's sweet potatoes were still in the early stages, with only 2,000 pounds available.
By using Eiffel's beauty injections, people wouldn't need to rely on the whitening sweet potatoes for a while, which would hinder Liyuan Farm's progress.
Once they figured out how to replicate the sweet potatoes... well, they had their plans.
However, they hadn't considered what would happen if they couldn't replicate them.
The drastic price drop created a huge stir online. No one had expected Liyuan Farm to bring down the high prices of Eiffel's beauty injections. It exposed the greedy and exploitative nature of these capitalistic companies.
Moreover, things didn't go as Mr. Mistre had planned. Ordinary women, instead of being interested in the discounted products, saw through the company's sinister intentions.
How could a 20,000 yuan beauty injection suddenly drop to 2,000 yuan? Was it because they had been overcharging high-end customers before, or had the quality significantly decreased with the price drop?
In such a situation, who would dare to buy?
Furthermore, knowing that this was all thanks to Liyuan Farm, women naturally wanted to wait for the farm's whitening sweet potatoes.
Many women even went online to mock the high-end women who had been treated like pigs, and this became a popular topic: "Those Women Who Were Treated Like Pigs."
This made the high-end women feel ashamed. Previously, they felt superior when they paid 20,000 yuan for an injection, believing that such expensive treatments were beyond the reach of ordinary people. Now, it felt like they had been slapped in the face and treated like pigs. Using these products made them feel nauseous.
As a result, both ordinary women and high-end women stopped buying, leaving Mr. Mistre completely stunned. This was not what he had expected.
So, he could only hope that the whitening sweet potatoes sent back to the United States would be quickly analyzed and replicated.
At Liyuan Farm, Zhang Lin laughed after seeing the online backlash against Eiffel Corporation following the price drop.
Clearly, Eiffel Corporation had made a terrible decision this time.
He could understand why they were in such a hurry; their stock prices had plummeted.
"Mr. Zhang, you must be feeling pretty good right now, right?" Lin Muxue teased.
"Who wouldn't be?" Zhang Lin smiled, thinking about how Mr. Mistre had threatened him. He wondered what the man's face looked like now.
Just as they were talking, Zhang Lin's phone rang. Seeing that it was Liu Xian calling, he immediately answered.
When he heard what Liu Xian had to say, he was clearly taken aback. "How did they notice our farm?"
He quickly added, "Liu Xian, don't worry. We'll be ready to receive them!"
These people couldn't be taken lightly!
(End of Chapter)
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