America's Road To Wealth Chapter 102

  Chapter 102 A good boss who cares about employee health

  Elizabeth Back Garden is a newly registered company.

  The main business is underwear, and the auxiliary business is star packaging.

  Not long after the company was established, a start-up capital of 100 million U.S. dollars was injected by the BOSS behind the scenes.

  The start-up capital of 100 million US dollars was used to acquire three small and medium-sized underwear brand companies.

   Not long ago, he was a "partner" of caa.

  Michael Levine, a senior Hollywood agent, resigned from his job at CAA.

   Then quickly became the CEO of Elizabeth's back garden, responsible for the company's operations and management.

  After successfully acquiring three small and medium-sized underwear brands

  Elizabeth back garden, established her own lingerie model company with the same name.

  The follow-up boss injected another 100 million US dollars for the company's future development funds.

  Michael Levine also did a good job. He mobilized his connections and abilities in CAA.

   Started to dig up the underwear models who signed with Victoria's Secret.

  The current Victoria's Secret has not even started the first official Victoria's Secret show.

  Although it is already a successful underwear brand, its appeal to models is actually the same.

  It relies on relatively generous salaries within the industry to attract these models.

   Backed by Michael Levine waving checks, bigger paychecks, and the allure of entering showbiz.

  In just ten days, Michael Levine dug most of the underwear models signed by Victoria's Secret to Elizabeth's back garden.

  The key is that there is basically no need to pay liquidated damages.

   This is because Victoria's Secret's brand is not loud enough now, when it is signing contracts with those big-name models.

  In order to increase the attractiveness, in order to let the models have no worries.

  Victoria's Secret sets the liquidated damages for models unilaterally breaching the contract with their own company to be extremely low.

  In this way, within the contract period, Victoria's Secret cannot arbitrarily terminate these big-name contracts it signed.

  Otherwise, the liquidated damages are too high to afford.

   But in turn, these big names who have signed contracts with Victoria's Secret can easily breach their contracts.

  Because the liquidated damages are not high.

   Don't say that Victoria's Secret is so stupid, it has nothing to do.

   Without this provision, those top supermodels will have worries.

  They are not willing to be tied to death by Victoria's Secret at this time.

  This is how this loophole comes into being.

  This loophole also doubled the success rate of Michael Levine's hoe.

   Follow-up is Gisele Bundchen and Carmen Kath.

   These two new big-name supermodels who have a contract with Victoria's Secret, or have an agreement, all ran to Elizabeth's back garden.

   "The first is the preparations for Isa's show."

  Wrapped in a large bath towel, Abel, who was lazily lying on the recliner, said to Michael Levine.

   "Victoria's Secret is going to Cannes, let it go."

   "And we Elizabeth, I'm going to host it in New York."

  Michael Levine nodded quickly, the CEO already knew about the preparations for Isa Show.

  At this time, the Victoria's Secret Show is not very famous, and there is no such concept as "Victoria's Secret Show".

  Even before this, Victoria's Secret has held several shows every year.

  The concept of the Victoria's Secret Show really took shape only after the show in Cannes this year.

   It exploded in 2003, and in 2005 it became popular outside the circle.

  Compared to Victoria's Secret without future vision, Abel is much more direct.

  He intends to directly use Victoria's Secret's most grand show model on the first show in Elizabeth's back garden.

  He looked at Michael Levine and said, "Michael, what do you think of Elizabeth's back garden debut in Times Square?"

   "Times Square?" Michael Levine asked with some uncertainty.

   "That's right. Times Square, New York. How about we have a big lingerie show in Times Square this Christmas or Christmas Eve?" Abel said.

   "Uh" Michael Levin understood what Abel meant.

   "It's going to be difficult." Michael Levine said, "That's Times Square. It's going to be very, very difficult to have a show there."

  Times Square, New York, covers an area of ​​only 0.78 square kilometers.

  Such a small place creates a GDP of 100 billion US dollars every year.

   This is a bustling neighborhood in Manhattan, New York City, USA, known as "the crossroads of the world".

  It was originally named Longacre Square, and was later renamed Times Square because of the headquarters building established by the New York Times in the early days.

   There are nearly 40 shopping malls and theaters near Times Square, which is a prosperous entertainment and shopping center.

  Broadway theaters, a large number of dazzling neon tube advertisements, and TV-style promotional boards have deeply become symbols of Manhattan and even New York.

   "I know it's hard." Abel said, "But what if it works?"

  Successful?

  Michael Levine fancied a moment.

  He felt that if it was really successful.

  The name "Elizabeth's back garden" will soon be known by the whole world.

  As long as it can be held well, it may even directly create a successful IP brand.

   And it is not limited to the United States like the current Victoria's Secret.

   Instead, it will become a global, well-known underwear brand.

  Because, that's Times Square.

  That is the crossroads of the world!

   Thinking of the future in case of success, Michael Levine couldn't help swallowing.

  No way, this fantasy future is too attractive and wonderful for FXXK.

   "Just tell me. If we want to hold our Isa show in Times Square, what should we do?"

   It's not just Michael Levine who fantasizes about doing this, and the bright future after success.

  Abel also thought about it, otherwise he wouldn't have come up with this bold, somewhat delusional idea.

   "Uh" Michael Levine wanted to say, I am not the mayor of New York, nor am I the boss, how would I know what to do.

   But facing the boss's question, he thought about it, and then replied softly:

   "First of all, you should get the consent of the New York City Government?"

   It is certain that Times Square is the core of the core area of ​​New York.

   To hold an event here, it is natural to obtain permission from the relevant departments in New York.

  Abel nodded, it goes without saying.

   "Secondly, the New York police should also be approved. After all, if it is going to be held there, there must be many, many people. A large number of New York police are needed to maintain order."

  This problem, Abel thinks it is the best solution.

   After donating so much money, it's a big deal to donate another one at that time.

   Based on my relationship with New York PD, this is the simplest.

  Michael Levine racked his brains and finally said:

   "Perhaps you may also need to obtain the consent of those surrounding buildings?"

  This may also be needed, because Times Square is actually very small.

  If it is held there, it will occupy or affect the surrounding areas of skyscrapers.

  If they oppose and protest, even if the New York City government agrees, it will probably be very troublesome.

   "I can think of only these three aspects." Michael Levin said.

   "Okay. Actually, I don't know how to do it myself." Abel said.

  Michael Levine smiled wryly.

  This boss is really whimsical.

but

  In case it really works.

   Really could have a lingerie show in Times Square.

  That. The future of Elizabeth's back garden, Michael Levine can't even think about it.

   Just thinking about it is daydreaming!

   "I'll try." Abel said to Michael Levine:

  "It may not be successful, but it is possible to succeed.

   After all, Times Square can allow the annual New Year's Eve show. Why can't you walk the catwalk? "

   "A beautiful model in beautiful underwear, is everyone happy to see it?"

  Michael Levine smiled wryly again.

  Boss, can this be compared?

  Times Square New Year's Eve show, that has become a classic show for New York to show its beauty to the world and attract leeks.

  It is a large-scale public welfare entertainment program, which belongs to the "Spring Festival Gala" in New York.

   But you want to host a runway show for a fledgling lingerie brand.

   How does this compare?

  Abel also felt a little unreliable, so he had to skip this topic.

   "How is the chain store integration going?"

  Abel asked,

   is Elizabeth's back garden, after the acquisition of three medium-sized underwear companies.

  Integrate the chain stores of these three medium-sized underwear companies.

  The three companies are located in the United States, and there are almost a hundred underwear stores in total.

   This number is a little bit more than the current Victoria's Secret.

   It's just that compared to Victoria's Secret stores, most of them are located in downtown areas, and they are all in lively commercial centers.

   The addresses of these stores of Yisha are relatively remote.

   "The integration work has already begun. However, with the retraining of personnel and the redecoration of the store, it is expected to take about two to three months." Michael Levine said.

   "It can be opened after the Isa show is over, then it will be no problem." Abel paused and asked him again:

   "Where is the processing factory? Our time is too urgent, and now it seems that we have to find an OEM."

   "Yes." Michael Levine said: "The three companies we acquired, they don't have their own factories, they are all OEMs."

  Abel nodded, and suddenly said: "Maybe we can contact Huaxia and let the foundry over there do the work.

  I believe that in this way, the cost can be greatly reduced and the competitiveness of our products can be improved. "

  Hearing what the boss said, Michael Levine was stunned.

   "What about Huaxia? In terms of quality, will there be any impact. The factory over there is in this area, which is very doubtful."

  Michael Levine's stereotype, Abel felt that there was nothing to say.

   These days, the invincible old America looks down on Europe.

   Not to mention Huaxia, which is still a little poor.

   "Send someone to investigate. See if it can be done. If it doesn't work, just ignore it."

  Only Abel knew that the light industry over there was already well developed at this time.

   Especially in the field of textiles, it is very good.

  I can't get any big brands, but high-quality OEM, if it's just underwear, it should be fine.

   It is estimated that the quality can be achieved while the price is cheap.

   This is a good choice for the newly established Elizabeth back garden.

   The big deal is to be stricter in quality inspection.

   Presumably, as long as there is foreign exchange to make money over there, even if the requirements here are higher, they should agree.

   After chatting about the store and the foundry, the two talked about the core underwear model.

   In the back garden of Elizabeth, who is following the Victoria's Secret route, underwear models are really the core.

  If it weren't for the Victoria's Secret show, no one in the world would know about Victoria's Secret.

   "At present, the company's model agency already has 11 contracted models.

  Ms. Carmen Keith and Ms. Gisele Bundchen have both signed contracts with the company. "

   "According to your request, the boss, the company provides a series of benefits for contracted models."

  Including but not limited to N shows every year, and the remuneration for these shows.

   At the same time, compared to Victoria's Secret, Isa also used the fact that Abel is now the chairman of CAA as a bait to attract and seduce these supermodels.

   Simply put, it is to use Hollywood to attract them.

   This is also a supermodel of the level of Gisele Bundchen and Carmen Kess, willing to give up Victoria's Secret.

   One of the key factors for turning to Yisha.

   "In addition, we also attach great importance to the physical health of the contracted models."

   Speaking of this, Michael Levine took a peek at Abel, who smiled playfully.

  Michael Levine hurriedly withdrew his gaze, and said solemnly:

   "We set the rules. The rules stipulate that every four months, the company will provide an advanced full-body medical examination for the company's contracted models."

   "Ensure that our models will not have any hidden diseases, and will not have any hidden health problems."

   "Make sure their bodies are safe."

  Michael Levine's next sentence is a bit explicit.

   But Abe loves to hear it, even if it costs the modeling agency millions of dollars a year.

  Abel even suggested: “Checking every four months is too long.

  I suggest changing to bimonthly, maybe once a month for key models. "

  Michael Levine was startled, then smiled immediately:

  “This is a very wonderful suggestion, which reveals our company's care and love for employees.

  You are such a good boss, BOSS. "

   "Of course." Abel accepted Michael Levin's flattery with a smile, and he glanced not far away from the corner of his eye.

  Carmen Kath and Gisele Bundchen, who have already changed into bikinis, are two young supermodels walking towards the swimming pool.

   "Oh~ they came out." Abel smiled.

  Michael Levin was stunned for a moment, and soon the former Hollywood elite manager also discovered the arrival of the two supermodels after changing their costumes.

  Michael Levine stood up immediately, smiled and said, "Then I won't bother you."

   "The helicopter will take you back. Goodbye, Michael. Have a nice night."

   "Goodbye, sir. Have a nice evening too!"

  Michael Levine left soon, when he was gone.

   Gisele Bundchen and Carmen Kath also entered the glass-roofed swimming pool.

  Seeing their appearance, Abel stood up from the recliner, and the big towel covering him fell down.

  It reveals his white striped body without even a trace of cloth, like the lines of a Roman marble statue.

  Carmen Keith and Gisele Bundchen were shocked when they saw this scene.

   Then Abel said to them: "Come on, ladies, let's swim in the clear water under the starry sky together!"

   After finishing speaking, he jumped down naked first.

  On the shore, there are two young supermodels in bikinis.

  Carmen Kath hesitated, just about to go into the water.

   Then she saw that Gisele Bundchen not only didn't go into the water right away.

   Instead, he stretched his hand behind his back, and then under the surprised eyes of Carmen Kath.

  The future Ji Niangniang untied the little bow on her back.

   Abby and Aki and Ani, they fell down.

  (end of this chapter)

Chapter end